Research Posters

Title	Consumer Outreach to Enhance Awareness and Marketing of Specialty Crops in the Sierra, CDFA Specialty Crop Grant
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Authors	Fake, Cindy Horticulture and Small Farms Advisor, Placer and Nevada Counties, Emeritus Placer-Nevada Counties Ingram, Roger S Livestock and Natural Resources Advisor, Emeritus Placer-Nevada Counties
Description	Although Placer and Nevada counties have a vibrant local food movement, less than two percent of the population buys local specialty crops regularly. Increasing consumption of fresh fruits and vegetables is critical to combating the growing health crisis of obesity, diabetes and other diseases. A wide range of specialty crops is grown locally, and increasing sales will lead to more economically viable specialty crop sectors in local agriculture. This project will improve healthy eating among residents and support local farms.

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