Global Food Systems Forum
Global Food Systems Forum
Global Food Systems Forum
University of California
Global Food Systems Forum

Research Posters

Title Consumer Outreach to Enhance Awareness and Marketing of Specialty Crops in the Sierra, CDFA Specialty Crop Grant
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Authors
Fake, Cindy
Horticulture and Small Farms Advisor
Placer-Nevada Counties
Ingram, Roger S
Livestock and Natural Resources Advisor, Emeritus
Placer-Nevada Counties
Description Although Placer and Nevada counties have a vibrant local food movement, less than two percent of the population buys local specialty crops regularly. Increasing consumption of fresh fruits and vegetables is critical to combating the growing health crisis of obesity, diabetes and other diseases. A wide range of specialty crops is grown locally, and increasing sales will lead to more economically viable specialty crop sectors in local agriculture. This project will improve healthy eating among residents and support local farms.

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